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Board of Directors

Bob Kraft

President of Invest in the USA (IIUSA)
Chairman & CEO


Through Bob's current vocation as both CEO and Chairman of FirstPathway Partners and President of Invest in the USA (IIUSA), he actively pursues USCCC’s mission of obtaining successful multi-cultural partnerships within his comprehensive network. His leadership, extensive network, and passion for China and Asia as a whole, are invaluable assets for USCCC to serve and bring the community together to prosper in the new decade. In the past decades, Bob has brought in millions of foreign direct investments and created hundreds of jobs in the U.S.


Over the last forty years, Mr. Kraft has served as a Director on twenty-two different Boards globally. Kraft’s enthusiasm towards business development and relationship cultivation within the Chinese market is evident in his historical involvement sourcing products and services from Asia, trade missions to Shanghai and Beijing, as well as his service on the University of Wisconsin China Leadership Board. As Co-Chair of the China Council, Mr. Kraft has hosted many delegations of high-ranking Chinese officials, as well as moderated the Annual Wisconsin International Trade Conference China Session on multiple occasions.

Mr. Kraft has been instrumental in building and maintaining significant relationships between Wisconsin and China, including a very close connection between Milwaukee and Ningbo. Kraft has been characterized as an entrepreneur, driving growth as a result of his ability to bridge international culture, trade, and economic exchange.

Recent Articles & News

Bob Kraft Featured in Newsweek's "Live & Work Around the World" Series

Article/ Pub

June 25, 2021

Bob Kraft Re-Elected IIUSA President for Fifth Consecutive Term


Bob Kraft

May 14, 2021

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